Friday, February 16, 2007

Peugeot-sponsored P.L.E.A.S.E design competition

It's one of the most tenuous acronyms we've ever come across, but at least the end result is worth the creaky abbreviation.

Peugeot P.L.E.A.S.E designThe Peugeot-sponsored P.L.E.A.S.E design competition takes it name from the firm's desire to find a car that provides driving 'Pleasure through its Lightness and its Efficiency while remaining Accessible through its Simplicity and Environmentally friendly design'.

We told you it was tenuous.

The winner of this strangely titled contest is the Flux, created by 20-year-old Romanian student Mihai Panaitescu.

Mihai is the youngest ever winner of the competition and his Flux sports car uses a fuel cell in place of a petrol engine.

We hope the contest leads to a job for young Mihai, where he could help Peugeot streamline its acronyms.

© Source: article on topgear
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